Roadblocks to results: building better fintech partnerships

Roadblocks to results: building better fintech partnerships

Dan Latimore, chief research officer at The FR, examines why bank–fintech partnerships stumble and offers a playbook for turning them into lasting wins.

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Credit Cards’ Latest Marketing Strategies

Credit Cards’ Latest Marketing Strategies

Besides car ownership, another thing we are always told millennials hate are credit cards. Perhaps with that in mind, credit card companies are ramping up their advertising on social media sites in an attempt to better reach a younger demographic. In addition to regular digital ads, some companies that issue credit cards are also paying social media influencers to hock their wares.

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