Mark of the beast or frictionless Doritos shopping?


“And he causeth all, both small and great, rich and poor, free and bond, to receive a mark in their right hand, or on their foreheads. And that no man might buy or sell, save he that had the mark, or the name of the beast, or the number of his name.” That passage from the Book of Revelations describes the mark that everyone will need to have in or on their bodies during the “end times.” Some feel that the beginning of the end has arrived in the form of a Wisconsin company that will follow the lead of European companies and allow its employees to have RFID chips inserted into their bodies. These chips will create a frictionless shopping experience in the company’s internal kiosk and make other basic tasks, such as entering secure facilities, easier. In our view, there are other things that pose a greater threat to our world than RFID chips, but there’s no denying this “innovation” is fraught with slippery slope potential. Besides, is buying an afternoon snack from a vending machine with change, cash or credit such a horrible drag on American productivity? And if it is, wouldn’t a non-invasive wearable solution suffice?

This article was published as part of Weekly Briefing No. 91