The Financial Revolutionist

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Micro-investing app Acorns partners with ZipRecruiter to help customers find jobs

Micro-investing app Acorns, which also offers personal finance and banking capabilities, is teaming up with ZipRecruiter in an effort to expand its footprint and deliver more value to its client base.

Why should we care?
During the pandemic, some fintech companies have stepped up efforts to help customers get back on their feet. One of the ways they’re doing this is through relationships with job-finding platforms. Noah Kerner, Acorns CEO, told Cheddar that saving and investing can’t be disconnected from employment, and the company’s tie up with ZipRecruiter will help customers secure additional income streams. “The number one reason people don't save and invest enough money is because they don't earn enough money, so we wanted to bring earning functionality to our product,” Kerner told Cheddar. The move is a play to drive up usage on the platform and persuade users to save and invest more. Acorns isn’t the only consumer fintech connected to job-finding tools. Banking app Dave has promoted its Side Hustle job-finding marketplace during the pandemic, and freelancer platform Steady has partnerships with Acorns, Stash, Varo, Chime, and Robinhood.